PEPE is a deflationary memecoin launched on Ethereum in homage to the iconic internet meme Pepe the Frog created by Matt Furie. Adopting a spirit of simplicity, PEPE has no pretensions of utility and operates with a no-tax policy, making it a pure and simple memecoin. Between late April and May 2023, PEPE experienced an explosion, with its market capitalization rising to an astonishing $1.6 billion. This meteoric rise turned early holders into millionaires and sparked what many call a “memecoin season,” during which many new memecoins emerged with spectacular ups and downs.
The PEPE roadmap is ambitious, comprising phases that include listings on major exchanges and a “meme takeover” goal. Although it lacks traditional utility, its appeal lies in its strong community and the power of Internet culture. In the current market cycle, PEPE captures the excitement and unpredictability of the crypto world. With the expected Bitcoin halving on the horizon, many enthusiasts are hoping for a bull run. PEPE’s rapid rise mirrors the success of other meme-based cryptocurrencies like Dogecoin and Shiba Inu, indicating that it could continue to be a significant player in this space. Only time will tell if PEPE will reach new highs, but its impact on the market is undeniable.